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ON

Run on clouds

The Swiss company On inspires with its innovative technology and reduced design. It's like "running on clouds", is how runners describe the feeling in On shoes. This is due to the unique Cloudtec® technology. It combines the best of two worlds: A soft landing, followed by an explosive kick-off. And indeed, the on-shoe running sensation is exceptional and even the company's name is aptly named: "On" in the sense of activated or "turned on".

On's roots lie in the fields of sport, performance, nature and design. 10 years ago three friends decided to reinvent running and outdoor shoes. From their humble beginnings, On has grown to become the world's fastest growing running shoe community and now has more than seven million fans. Athletes in On shoes win world championships and Olympic medals. At the interface between technical innovation and design, On is being discovered by more and more runners.

Discover the products
A group of people wearing on running shoes and clothes
©
On

Born in the Swiss Alps

For On, mountains are a source of energy, ideas and innovation. And they also play a decisive role in development: they shape On's technology, products and company ethos. Because moving mountains requires a lot of research, planning, perseverance and dedication. You have to do things the right way; there are no shortcuts. "We are proud that we follow the same approach in our innovations," says On co-founder Olivier Bernhard. 

A man running wearing on running shoes and clothes
©
On
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CloudTec®

soft landings and explosive take-offs

On’s patented CloudTec® technology is engineered to deliver a soft landing followed by an explosive take-off. The result? An unbelievably light running sensation. And no compromise on cushioning and impact protection. In other words, running on clouds.

Welcome to the ultimate lightweight running sensation. Cushioning that doesn't break your stride, but adapts to it. When you hit the ground with an On shoe, the highly adaptive rubber Cloud elements cushion both vertical and horizontal forces for a soft landing and start getting you ready to move forward.

CloudTec® is the first system to offer cushioning only during the landing phase (when you actually need it). As soon as you strike the ground, the Cloud elements lock firm to form a solid foundation for natural, powerful propulsion. Prepare for take-off. 

On Cloudtec
©
On

On Product Highlights

Additional colors available
ON The Roger Advantage W
Sneakers Women
ON The Roger Advantage W
EUR 149,99
new
Additional colors available
ON The Roger Advantage M
Sneakers Men
ON The Roger Advantage M
EUR 149,99
new
On Cloudflow W
Running Shoes Women
On Cloudflow W
EUR 149,99
new
On Cloudflow M
Running Shoes Men
On Cloudflow M
EUR 149,99
new
On Cloudventure Waterproof W
Trailrunning Shoes Women
On Cloudventure Waterproof W
EUR 179,99
new
On Cloudventure Waterproof M
Trailrunning Shoes Men
On Cloudventure Waterproof M
EUR 179,99
new
On Cloudultra W
Trailrunning Shoes Women
On Cloudultra W
EUR 189,99
new
On Cloudultra M
Trailrunning Shoes Men
On Cloudultra M
EUR 189,99
new
On Cloudrock Waterproof M
Hiking Shoes Men
On Cloudrock Waterproof M
EUR 219,99
new
On Cloudrock Waterproof W
Hiking Shoes Women
On Cloudrock Waterproof W
EUR 219,99
new
On Cloudridge W
Hiking Shoes Women
On Cloudridge W
EUR 209,99
new
On Cloudridge M
Hiking Shoes Men
On Cloudridge M
EUR 209,99
new

Laufbekleidung von On

On Weather Jacket W
Running Jacket Women
On Weather Jacket W
EUR 239,99
new
On Weather Jacket M
Running Jacket Men
On Weather Jacket M
EUR 239,99
new
On Performance-T M
Sports Shirt Men
On Performance-T M
EUR 79,99
new
On Active-T Breathe W
Sports Shirt Women
On Active-T Breathe W
EUR 69,99
new
On Active Tights W
Tights Women
On Active Tights W
EUR 109,99
new
Additional colors available
On Running Shorts W
Running Shorts Women
On Running Shorts W
EUR 79,99
new
On Active Tank W
Tanktop Women
On Active Tank W
EUR 59,99
new
On Active-T Flow W
Sports Shirt Women
On Active-T Flow W
EUR 69,99
new
On Active-T M
Sports Shirt Men
On Active-T M
EUR 69,99
new
On On-T M
Sports Shirt Men
On On-T M
EUR 59,99
new
On Lightweight Shorts M
Running Shorts Men
On Lightweight Shorts M
EUR 79,99
new
On Hybrid Shorts M
Running Shorts Men
On Hybrid Shorts M
EUR 99,99
new
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